An Orchestral Infographic
What makes a good infographic? Well, obviously it has to communicate. Communication is central to graphic design, which is why I subscribe to Ohio State's nomenclature and prefer to think of it as "visual communication design." I read an article last week condemning infographics as a whole for not providing more accurate or thorough data, and that's not the point. Infographics are meant to be seen quickly, with the most important chunk of information understood within moments. They should also have a second, maybe even a third tier of information that provides more clarity the deeper you dig. But they're not meant to replace spreadsheets, or peer-reviewed articles. They're meant to increase awareness and affect understanding. They also must look nice, but above that, their style should be relevant to the data being shown.
This is where we post news, announcements, product launches, and musings on the design process. All posts written by Erik Evensen unless otherwise noted.
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